Project Goal

Create a brand identity for Bovine workwear, an inclusive work wear brand for any type of worker.

Brand Identity

This will include a mission statement, brand values, tone, and logo.

Initial Apparel Ideas

We will propose initial apparel ideas and textile options.

Online & Physical Platform

As a team we will present a website idea and physical marketing.

By providing flexible, practical, and durable workwear, we support hardworking people to keep doing what they love.

Mission Statement

Core Values

Working hard pays off

Just like our customers do everyday in the jobsite, we are committed to go the extra mile to deliver the best work wear in the industry.

We believe there is passion behind every hardworking person. Our passion and love is to create reliable work wear for them.

Doing what you love

Being a crew

We are committed to stand behind our team and customers. We are a diverse, multi-background team that collaborates to develop the best products.

We are committed to stay on top of the latest technology to not only better our products, but also protect the environment.

Choosing the sustainable way

Color Theory

Brand Identity Design

Logo Design Journey

Final Design

App Icon

Apparel Mockups


Visual System

Raj Ostawal

Product Designer

If you like what you see,

let's work together

Contact Me